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Established in 1966, EuroShop is the largest and most important shopfitting, display, PoP and exhibition systems exhibition in the world. For 2017 it has attracted over 2,000 exhibitors from over 50 countries and more than 100,000 visitors are expected.

The Shop and Display Equipment Association (SDEA) is supporting a group of British exhibitors at EuroShop 2017 in association with the Department for International Trade.

SDEA is the UK trade body representing retail display companies supplying the UK and worldwide markets.  It offers its members a wide range of services to help them run their businesses more profitably and operates an information service for retailers, brands and designers sourcing shopfittings and display equipment.  Visit the association's website www.shopdisplay.org for more information.